The Ashley Family is Expanding!


Eugene Chrinian Ashley FurnitureAshley Furniture HomeStores of Long Island, Brooklyn and Queens New York are undergoing an exciting change. On May 4th, Factory Direct Enterprises, LLC revealed that they are the new owners and managers of these Ashley Furniture HomeStore locations as of May 1, 2015.

Factory Direct Enterprises, LLC is a local Ashley Furniture HomeStore licensee with headquarters in Edison, NJ. Factory Direct operates a number of furniture stores in the New York and New Jersey metropolitan area, and the roster is always growing. The company looks forward to opening a brand-new HomeStore later this month in Lake Grove, New York.

As a longtime licensee of Ashley Furniture HomeStore, Factory Direct Enterprises is a natural candidate to take over ownership of these locations. Prior to May 1st, these stores had been operated by Hartsdale Convertibles, Inc.

Noted for its consistent achievement in both operations and sales throughout the region, the team at Factory Direct Enterprises couldn’t be happier about this recent expansion.

Chief Executive Officer of Factory Direct Enterprises, Eugene Chrinian, claimed, “On May 1st, we welcomed every Hartsdale HomeStore employee to our Ashley Family. We believe that working together we can achieve a new level of success that will create a brighter future for all.”

Although the HomeStore located at 558 86th Street in Brooklyn, NY will not transfer over to Factory Direct Enterprises LLC and closed on April 30th, all employees joined the Factory Direct team and will work at the remaining Long Island locations.